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PLUTUS AWARDS PODCAST · SEASON 6 · EPISODE 8

Felicia Gopaul – The Sin of Misalignment: Why Your Brand’s Consistency Is So Important

It is hard to know what areas to focus on when building your brand. One thing is clear, you cannot do everything! Felicia Gopaul shares with Michelle Jackson how trying to do everything hurt her brand and what focuses allowed her business began to thrive.
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Plutus Awards Podcast - Felicia Gopaul Cover

SEASON 6 · EPISODE 8

Listen now

Felicia Gopaul – The Sin of Misalignment: Why Your Brand’s Consistency Is So Important

Felicia Gopaul explains how trying to serve everyone and offer everything weakened her brand. She describes identifying whom she could best help, narrowing her work, and using consistency to make the business more dependable.

Transcript

Transcript coming soon.

About the Host, Michelle Jackson

Michelle Jackson

Michelle Jackson runs Michelle is Money Hungry, a personal finance website and podcast. She also founded the Money on the Mountain retreat for financially single women. Her work explores improving personal finances and earning income from existing knowledge.

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